René Perez "Residente" is a Puerto Rican rapper, singer, writer, and filmmaker. Together with his alternative rap band "Calle 13" has won four Grammy Awards and 27 Latin Grammy Awards over the curse of his career.
For the release of his first solo album, he took a DNA test to find out about his own heritage and travel to all the countries he found out to have a connection with. Around the world, he met with locals and collaborated with different musicians to create all the songs of his new album.
I had the chance to collaborate with a small team at Hello Monday to create an experiential website to showcase his adventure and invite people to connect with him trough experimental interactions, visual metaphors and audio/visual content.
Client: René Pérez "Residente"
Role: Design, Illustration, Animation
Collaborators: Steffen Christiensen (Creative Director), Chelsea Cox (Project Manager), Torben Dalgaard (Development)
Awards: The Webbby Awards (Websites - Music, Websites - Celebrity/Fan), The One Show (Digital Website Design, Gold), Creative Circle (Digital - User Experience Design (UI), Silver - Digital - Product sites & Apps, Silver), Awwwards (Site of the day), The FWA (Site of the day)
01 –––––––– Visual design
02 –––––––– Iconography
03 –––––––– Case video